Caller Guide
The short version: you call letting & estate agents and get them interested in ResolvPoint — a compliance platform that keeps landlords and letting agents on top of the new rental regulations, and the costly pitfalls of getting them wrong. Your job is to book a call with Mark, who runs the Letting Agent Partnership Programme and closes. You don't quote or close.
The offer (why they'll care)
- The risk is live: the Renters' Rights Act and Awaab's Law are in force now. Breaches run £7,000, rising to £40,000 for serious offences — plus rent repayment orders and compensation claims.
- What ResolvPoint does: tracks landlords' obligations, deadlines, documents and complaints, with proactive alerts on regulatory changes and date/time-stamped, audit-ready reports — so nothing slips through the net.
- The money line — the Letting Agent Partnership Programme: the agent introduces their landlords and earns 20% of the subscription fees for 24 months, at no cost to them. It also strengthens and retains their clients — a trusted compliance partner gives landlords a reason to stay.
- Optional upside: they can offer a "Fully managed – Plus" tier — manage the system for their landlords for an extra monthly charge they set and keep. After the initial data input, essentially no work.
How this dashboard works
- Left = your call list. Click a lead to open it.
- Open lead = your call card: phone, the agency's Google info, and buttons to call, book Mark (📅), and text them the site + booking link.
- Log every call at the bottom: pick an outcome, add a note, hit Save.
- Filter the list by outcome using the dropdown top-left.
What you're doing
✅ Reach the right person (the lettings / compliance decision-maker), get them interested, and book a 30-min call with Mark — that's the win.
✅ Booked? Mark Booked w/ Mark and set the time. Keen but didn't book? Interested (or Callback with a time) + a note.
✅ You don't quote or close — Mark does. If they push on detail, say "Mark will go through all of that on the call." Professional, warm, helpful.
The call
Opener
"Hello, I'm [your name], calling on behalf of ResolvPoint — a compliance platform that keeps landlords and letting agents on top of the new rental regulations, and the costly pitfalls of getting them wrong. Have you got 30 seconds, or is now bad?"
Qualify
"Do you manage properties on behalf of landlords, or is it mostly sales? And roughly how many landlords are you looking after?"
Pitch — then stop and listen
"The Renters' Rights Act and Awaab's Law are hitting the sector hard — breaches run from £7,000 up to £40,000, plus rent repayment orders. ResolvPoint tracks your landlords' obligations, deadlines, documents and complaints, with proactive alerts and full audit trails, so nothing slips through. We run it as a Letting Agent Partnership: you introduce us, we onboard and support your landlords directly, and you earn 20% of the subscription for 24 months — and you can offer a managed tier on top for extra income."
Two income angles (use whichever lands): referral — "introduce your landlords, earn 20% of the subscription for 24 months"; or managed tier — "offer it as a Fully managed – Plus service you run for your clients, for extra monthly income."
Close — book Mark
"Best next step is a quick 30 minutes with Mark, who runs it — he'll show you how the partnership works and the numbers. Are mornings or afternoons better this week?"
⭐ THE ONE RULE — every call where a human answers ends with you moving them forward. No exceptions.
• Got the right person? "Let me grab you a slot with Mark now — mornings or afternoons?" (use the 📅 Book with Mark button), or text them the link.
• Only got a gatekeeper? "No worries — who handles lettings/compliance, and when's the best time to catch them?" Book a callback.
Reaching someone isn't enough — push for the booking. That's the whole job, and it's what Mark checks the recordings for.
Objections
| They say | You say |
|---|
| "We already look after compliance for our landlords." | "ResolvPoint doesn't replace you — it adds an automated system of record with proactive alerts and full audit trails, cutting your workload and your liability while you keep the client relationship." |
| "My landlords won't want another subscription." | "One £7,000 fine dwarfs the fee. It's positioned as protection and peace of mind — and you can wrap it into a managed tier of service that you profit from." |
| "I haven't got time to sell or run software." | "There's nothing to sell — we onboard and support your landlords directly. You simply introduce us and earn 20% of the subscription for 24 months." |
| "Now isn't the right time." | "The Renters' Rights Act and Awaab's Law are already in force, so the risk is live today. A short call gets you ready before your landlords start asking." |
| "Just email me." | "Happy to — but 15 minutes with Mark beats ten emails. I'll text you the link now, then grab you a quick slot with him?" |
| "Who are you again?" | "[your name], from ResolvPoint — we keep landlords compliant with the new rental laws, and we partner with agents like you. That's why I'm calling." |
If they ask what ResolvPoint actually does
This is a buying signal — keep it short, then book Mark:
"It's one place that tracks every compliance deadline — gas, electrics, EPC, the PRS Database registration — with reminders and an audit trail so landlords can prove they're compliant for evictions and the Ombudsman. Mark will give you the full walkthrough."
Don't try to demo it yourself or get into pricing — that's Mark's call. Your job is the booking.
Pricing — leave it to Mark
You don't quote or close. Get them interested and book Mark — he handles the partnership terms, the 20%, and the close. If they push on detail, just say Mark will go through everything on the call.
Logging outcomes
| What happened | Button |
|---|
| Booked a call with Mark | Booked w/ Mark ← the goal (set the time) |
| Keen but didn't book yet | Interested |
| Asked to call back at a set time | Callback (set the date) |
| Couldn't get past reception | Gatekeeper |
| Rang out / voicemail | No answer |
| Clear no | Not interested |
| "Take me off your list" | Do not call |
Always add a quick note (what they said, best time to reach them).
Hours & basics
- Call UK business hours, 9am–6pm. Agents are office-based, so most of the day works — mid-morning and mid-afternoon tend to be calmest.
- Ask for the lettings / property management side — that's who has the compliance pain.
- Be professional and warm; you're offering them income and a way to help their landlords, not selling them something.
- Comfortable with rejection; the ones that book are gold.
- Don't leave voicemails — they almost never get called back. No answer? Mark No answer and try again later to catch them live.
- Calls are recorded for training & quality — if anyone asks, just say "yes, calls are recorded for training and quality purposes."
- Any questions or anything weird, message the team.
Let's get some booked with Mark. 🚀